Explainer

Do you need an AI visibility consultant? (AEO agency vs tools, for small business)

An AI-search consultant helps you understand where your business appears, investigates gaps and prepares changes your team can use. The right service depends on whether you want a handoff to manage yourself or continuing help.

Updated November 7, 2026Reading time 5 min

Choose the kind of help your team needs

Software can collect answers, compare sources and suggest changes. A consultant can add business-specific investigation, finished edits and continuing judgment. Ask for a sample of the actual work and confirm who is responsible for publishing it.

FIX is Nameworthy’s one-time $795 handoff: deep analysis, a plan, up to three agreed priority edit packages, insights, current best practices and tailored ChatGPT or Claude prompts and documents.

GROW is $395/month with a three-month commitment: $1,185 total. It includes its own baseline, up to two agreed edit packages monthly, repeat measurement and relevant updates. FIX is not required first. Your team publishes in either case.

Questions to ask before hiring

  1. What exactly will you deliver? Get the pages, priorities, review process and dates in writing.
  2. Who publishes the changes? Include developer time and costs in the decision.
  3. Can I see the recorded answers? A useful report identifies questions, surfaces, dates, collection conditions and failures.
  4. What is observed, and what is inferred? A missing service page is a website finding; claiming it caused an omitted recommendation needs different evidence.
  5. What happens after the first delivery? A one-time handoff and continuing service should have clear boundaries.

Keep the evidence in perspective

Repeated checks show how answers varied within the measured panel. A few repeats do not establish a precise market-wide probability, and a before-and-after difference is not automatically a causal result. Our method explains the collection and scoring.

Get a useful starting point

Begin with the free Snapshot. If you want to use your own team and AI tool, FIX supplies the analysis and handoff. If you want us to continue preparing the work and reviewing changes, GROW supplies that cycle.

Common questions

What does an AI visibility consultant do?
They measure relevant AI answers, review the website and business information, investigate gaps, and prepare a prioritized plan and edits. The contract should say whether they also publish; Nameworthy's clients handle publishing.
What does Nameworthy charge?
FIX is $795 once for a deep analysis, edits, insights, best practices and a tailored AI toolkit. GROW is $395/month with a three-month commitment ($1,185 total), including its own baseline, recurring edit packages and tracking.
Can I do the work myself?
Yes. FIX is designed as a complete handoff your team can use. GROW is for clients who want continuing analysis, prepared edits and updates. AI-tool and developer fees are separate.

The report is free

Measure before you hire anyone.

The major engines, the questions your customers actually ask, in 48 hours — then decide which tier of help you need.

Get your AI visibility report →